Local Like You

Doneraile 60 raise over €11,000 for Pieta House as part of Londis 60K for 60 Years initiative

Londis Retailer, John Roche, of Roche’s Londis in Doneraile, Co. Cork will present a cheque for €11,000 to Pieta House founder Joan Freeman following triumphant fundraising efforts of the Doneraile 60 club as part of the Londis 60K for 60 Years campaign.

To celebrate sixty years serving local communities in Ireland, Londis is giving its customers the opportunity to share €60,000 between three national charities; Pieta House, the Irish Hospice Foundation and Temple Street Children’s University Hospital. Supporting causes which affect young and old in local communities throughout Ireland, Londis’ charity partners were chosen their network of over 200 retailers nationwide.

Following the launch of the Londis 60K for 60 Years campaign, Mr. Roche set about forming the Doneraile 60 Club, a group of 60 locals who would contribute €60 to participate in the Mallow Darkness into Light walk. 2014 was the inaugural year the Darkness into Light walk event in Mallow and John’s initial aim was to raise €3,600.

In the end, the “Doneraile 60” Club attracted over 160 participants and with the staff at the store giving the venture their full support the target was met very quickly and with the help of sponsorship cards from Pieta house they reached €11,000 which was a fantastic community response to a great national charity.

Commenting John Roche said ” we are thrilled with the response from our customers staff and people throughout the community and would like to thank sincerely Eamon Horgan chairman of the mallow branch of Pieta house, and compliment their hard working committee for their great organisation of the event in Mallow on May 10th, also we will be welcoming the CEO Joan Freeman of Pieta House to Londis on July 1st for the presentation of the cheque and we are already planning for 2015 hoping out “60 club” will go from strength to strength.

Speaking about the initiative, Londis Chief Executive Stephen O’Riordan commented: “This year Londis celebrates 60 years serving local communities and to mark the occasion we wanted to give something back to the hundreds of communities across Ireland who have shown considerable support to Londis retailers over the years. The phenomenal work that Pieta House undertakes each and every day touches the lives of young and old in every community in so many ways. This initiative is designed by John Roche and the “Doneraile 60” team represents the commitment that our retailers have to serving their local communities”.

According to Joan Freeman, Chief Executive of Pieta House; “On behalf of Pieta House I would like to extend my sincere thanks to John, Majella and everyone who got involved. The funds raise will help Pieta House to continue to provide support to those who need it. Last year Pieta House helped over 4,000 people, based all over the country, ranging from children as young as six to people in their eighties, by providing crisis intervention support for people who have attempted suicide, have a strong urge to take their life or people engaging in self-harm. This ground breaking therapeutic service is totally free of charge and provides a dignified, compassionate approach to suicidal crisis intervention.The funds raised through this activity will help us to continue working towards our goal of having a Pieta House service within 100 kilometres of every person in Ireland”.

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